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Nonprofit Resources Center

Check out our guides, worksheets, videos, and other resources to boost your fundraising and marketing know-how.

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Increasing average gift size with Classy’s Intelligent Ask Amounts The National Civil Rights Museum (NCRM) upgraded its campaign on Classy from GoFundMe’s Studio platform to maximize fundraising throughout December, including GivingTuesday and year-end giving—two of the biggest philanthropic days of the year. To optimize results, the NCRM team activated Intelligent Ask Amounts, a feature that […]

Meals on Wheels Diablo Region Raised 54% More Year over Year with Studio

From click to commitment: How to turn interest into long-term loyalty through personalization

Lucile Packard Foundation Raised 44% More on Giving Tuesday with Classy Studio

Hillel Set New Records and Raised $5.5M in Four Days During its Annual Global Giving Week

Joni and Friends Raised 121% More YoY on Giving Tuesday with Classy Studio

Austin Pets Alive! Brought in 10% More Donors YoY on Giving Tuesday with Classy Studio

Your spring event blueprint: Key strategies for successful community-based P2P fundraising

Breastcancer.org Increased its Median Gift Size by 10% with Classy Studio

Alight’s Canvassing Initiative Brings in 660 New Recurring Donors With Classy

Rocky Mountain Public Media Raised 30% More at a Signature Fundraising Event with Classy Live

Hope for Haiti Utilizes Classy’s Giving Cart to Enable More Giving From Every Appeal

Special Olympics Michigan’s Polar Plunge Raised 15% more YoY with Classy and Mittun

Atlas Free Lifts Recurring Donor Retention by 151% With Classy and Virtuous

YMCA of San Diego County Activates True Community Fundraising and Unlocks $8.4M

Social sharing for nonprofits: Inspiring community support and engagement

buildOn Acquires Over 150 New Donors During Its Annual Year-End Fundraising Challenge

Peer-to-Peer Fundraisers Raise $125K During Feed More’s Annual Fundraising Competition

Tunnel to Towers’ Recurring Gifts Make up a Majority of Online Donations

Effective approaches for gaining and retaining corporate partners

Occidental College Launched Classy Ahead of Schedule and Raised 35% More YoY

Classy Studio Raises More for Khan Academy Per A/B Test Results

Over a Quarter of Donors Gave Multiple Gifts to City of Refuge’s Back-to-School Campaign

Building a multi-million dollar recurring donor program workbook

Navigating change to maximize peer-to-peer impact

Ronald McDonald House Charities of San Diego Sees Immediate ROI with Classy

Best practices for crafting high-impact donation pages

Lung Cancer Research Foundation Starts Accepting Donations Within One Month of Switching to Classy

Direct Relief Partners Closely with Classy to Boost Their Fundraising Strategies and Raise More, Faster

Using Marketing Intelligence to Uncover Donor Needs and Maximize Donations

Lutheran Hour Ministries’ Fiscal Year-End Campaign Grew by 14% YoY with Classy

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