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Nonprofit Resources Center

Check out our guides, worksheets, videos, and other resources to boost your fundraising and marketing know-how.

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Meeting new donors where they are Alight wanted to rethink its donor acquisition strategy, focusing more on recurring donors since they are 9x more valuable than one-time donors. The Alight team had considered canvassing years ago, but in 2024, they decided to try it out to grow the number of donors in its recurring giving […]

Rocky Mountain Public Media Raised 30% More at a Signature Fundraising Event with Classy Live

Hope for Haiti Utilizes Classy’s Giving Cart to Enable More Giving From Every Appeal

Special Olympics Michigan’s Polar Plunge Raised 15% more YoY with Classy and Mittun

Atlas Free Lifts Recurring Donor Retention by 151% With Classy and Virtuous

YMCA of San Diego County Activates True Community Fundraising and Unlocks $8.4M

Social sharing for nonprofits: Inspiring community support and engagement

buildOn Acquires Over 150 New Donors During Its Annual Year-End Fundraising Challenge

Peer-to-Peer Fundraisers Raise $125K During Feed More’s Annual Fundraising Competition

Tunnel to Towers’ Recurring Gifts Make up a Majority of Online Donations

Effective approaches for gaining and retaining corporate partners

Occidental College Launched Classy Ahead of Schedule and Raised 35% More YoY

Classy Studio Raises More for Khan Academy Per A/B Test Results

Over a Quarter of Donors Gave Multiple Gifts to City of Refuge’s Back-to-School Campaign

Building a multi-million dollar recurring donor program workbook

Navigating change to maximize peer-to-peer impact

Ronald McDonald House Charities of San Diego Sees Immediate ROI with Classy

Best practices for crafting high-impact donation pages

Lung Cancer Research Foundation Starts Accepting Donations Within One Month of Switching to Classy

Direct Relief Partners Closely with Classy to Boost Their Fundraising Strategies and Raise More, Faster

Using Marketing Intelligence to Uncover Donor Needs and Maximize Donations

Lutheran Hour Ministries’ Fiscal Year-End Campaign Grew by 14% YoY with Classy

Baby2Baby Acquired Over 4,000 New Donors in Just Six Weeks with Classy’s Fundraising Tools

World Changers Church International Saves Valuable Time with Classy and Salesforce

World Changers Church International Receives Over 14,000 Donations in the First Two Months on Classy

Recurring Donations Reach 45% of Stadia’s Online Revenue With the Help of Classy

Unlocking Fundraising Success in an Election Year

Sanford Health Foundation Saved Over 80 Hours of Staff Time with Classy Live

Walk/Run Fundraisers Raise 4x More on MMRF’s Mobile App

7 Creative Ways to Unleash Your Fundraising Potential

To Write Love On Her Arms Builds an Unforgettable Supporter Experience 4x Faster with Classy Studio

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