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Klaviyo + Classy

Klaviyo is an ecommerce marketing automation platform for email marketing and SMS. By unifying donor data from Classy in one place, Klaviyo can help you better understand your audience to deliver personalized campaign and fundraising experiences.

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Nonprofits Use Klaviyo and Classy to

  • Send welcome emails to new supporters

  • Send issue engagement emails to supporters and engage them on the topics they care about related to your nonprofit

  • Send dynamic calls-to-action to supporters based on their involvement with your organization